Our senior executive team is led by CEO Brian Deck, a tech entrepreneur since 1995. In that time, solutions (such as HP Blue Carpet) developed by Brian have been responsible for billions in sales at numerous Fortune 500 companies. He has passion for innovation and a track record of recognizing conditions in market that represent business opportunities and developing executable strategies and defensible models to realize profitable ventures.
David Sorger is a strategic problem solver who has held several C-level and executive positions across a number of industries. He was President/CEO at Kingsmill Foods, partnering with organizations such as Tim Horton’s, Nestle, Kraft and Second Cup. David also served as CEO of XMTrade.ca/OtolaneSoft Corporation, a leading mobile online auction platform for auto dealers.
Mike is a leader in developing new technologies and solutions to evolving business challenges. Over Mike’s career, his technology solutions have been utilized by companies such as Amazon, Celestica, MIT, Deloitte, NBC Universal and many more. Mike led the development of the HP Blue Carpet program and oversaw its global rollout. In his last venture, Mike built and managed a highly-successful Salesforce product named Fast Forms, leading the development effort from ideation to global commercial success.
David Yellowlees came to Smooth Commerce from executive leadership roles at Intrawest Corporation and Reebok International, bringing valued experience at the highest levels of international business from all regions of the world. Never one to pass up a challenge, David co-founded Smooth Commerce and has relished the opportunity to apply his wealth of knowledge to building a business in this vibrant and rapidly developing marketplace.
Michael’s diverse background includes roles in marketing, communications and finance for businesses big and small. He has led media relations campaigns for companies such as Procter & Gamble, Woodbine Entertainment, Sunkist Growers and Hasbro toys. He has been responsible for facilitating the bank financing needs for a portfolio of clients as varied as consumer products, mining, real estate, professional services, manufacturers, and non-profit organizations. And he has helped build out business plans and raise capital for a wide range of early-stage investment interests.
44 Victoria Street, Suite 1500
99 Hudson Street
New York, NY